Friday, February 27, 2026

Creating a campaign part 1: Developing the setting

Introduction


Alternatively, see this video

Hello there, my lovelies. In this series of posts, I am going outline my process of creating a campaign. From the outset, I believe the most important thing for any campaign is immersion. Once you get your players excited about the setting you created, they will actively engage with the shared world-building and storytelling experience that is a role-playing game.

Just a few points before we continue. The GM ultimately has the most control over the creation of the setting and campaign, but it is only through the players' input that details will deepen, and themes can be discovered in your setting that you didn’t realise were there.

Immersion is a matter of adding details that hint at a much larger world.  You don’t need to fill in every last blank, just hint at it and let the player's imagination do the rest. The Souls games do this admirably. Every item in the world contains a terse piece of flavour text that hints at a person, place or event, and by piecing together these disparate pieces of lore, a greater narrative emerges.

Awww jellyfish


Over this series, we will look at how we can inject world-building into the following:

  • Shops and other vendors
  • Creating a world map
  • Religions
  • Arefacts
  • Beastiery
  • Antagonists
  • Secrets

Today, we will be looking at first principles. How to build the foundations of a new setting and how to pitch it to your players to generate engagement and excitement.


High-Concept Ideas

We want to create a setting idea that grabs our players’ attention.  It must generate a powerful mental image in our players’ minds and stimulate their curiosity enough that they have a bunch of questions that they desperately need answered. Across different media, several settings do this really well. Examples include:

The Underdark: A vast cavernous realm full of forgotten places, horrendous abominations, and civilisations that plot against the surface dwellers.

Blame!: All of humanity once lived in a vast city.  Aeons later, it is an empty superstructure. The few surviving humans are hunted to near extinction by a corrupted security system.

Trench Crusade: It is World War I, but this time the combined forces of the Abrahamic religions fight against the hordes of hell.

The Matrix: Life as you know it is a computer simulation; in reality, you are a battery for sentient machines.

Jurassic Park: Scientists bring dinosaurs back from extinction and make a theme park.  It goes horribly wrong.

Each of the above can be described as High-Concept settings.  A high-concept is an idea that can be described concisely, but still engages the potential audience.  The best example of this is Alien, which was originally pitched as “Jaws in space”. So, presenting your setting as a high-concept setting is probably one of the best ways to get your players excited about the upcoming campaign.


Generating High-Concept Ideas

The following method is a distillation of my mental process when developing a new setting. The reality is that regardless of your idea, it will take considerable thinking time to work out the kinks and inconsistencies.

  1. Write down several ideas that you think would be cool to have in your setting. They could be films, books, games, a type of environment, a scientific concept, or even just a colour you like.
  2. Select 2 to 3 of these ideas.
  3. Generate a set of questions to link them together.
  4. Write answers to these questions, and an idea will emerge.


Webrail Example

(The most recent campaign I am running.)

Stage 1:

Inspirations are.

  • Floating islands in space
  • Snowpeircer
  • Forests
  • Terminator
  • Spiders
  • Godzilla

Stage 2:

We will select.

  • Floating islands in space
  • Snowpeircer
  • Spiders

Stage 3:

Our questions are.

  • People live in city-sized trains.  How do they travel from island to island?
  • Spiders? What makes them so important? Are they PC races? Are they antagonists?
  • What are these islands floating in? Space? What lies below?

Stage 4:

Let's answer these questions.

  • The islands are linked by a rail system built upon a vast, indestructible spider web. Made by gigantic spiders, obviously.
  • The spiders built the foundations for the rail system.  Therefore, they are seen as architects, builders, maybe even worshipped as gods?  For once, they are not the bad guys.
  • Every island should be its own environment. Separate and unique, like a planet.  Therefore, it makes sense that it is floating in space, or something similar. Dark and empty.


The High Concept

''In the endless and starless abyss, a million fragments of lost worlds are scattered.  They would be isolated and alone if not for the Webrail.  A vast rail network linking them together, created by great godlike spiders. Train-cities travel the Webrail for trade, exploration and conquest.''

This is our basic high concept that we can build out from.  Now we have this core concept, as we delve into other aspects of world-building, this central idea will guide and inform us as we move forward to create something truly immersive.

Next Week, Character creation


Monday, November 24, 2025

The Webrail


Hello there my lovelies!

Webrail is the setting for a new campaign I will be starting in a short few weeks.  It is a mad cross of Mortal Engines, Snow Piercer, and Spell Jammer.  The setting is a series of floating islands floating in an endless void that are linked together by a vast spider's web.  It is upon these webs that the great locomotives travel, trade, and wage war.  

For this installment I have provided the random tables I will be using to generate the campaign map, and the nature of each floating fragment in the void.  Watch the video to see how these tables can be used to create emergent narratives, and story telling hooks for your campaigns.

Fragment Size d6


1

Village

4

District

2

Town

5

Country

3

City

6

Continent


Environment d20

If the fragment is size 4 or 5 roll twice

If the Fragment is size 6 roll three times

1

Mountainous

11

Elementally touched (d4)

  1. Earth

  2. Air

  3. Fire

  4. Water

2

Plains

12

Magically Infused

3

Dry Forest

13

Surreal (d4)

  1. Cubic

  2. Impossible geometry

  3. Anthropomysized

  4. Floating Landscapes

4

Swamps

14

Glacial

5

Desert

15

Necromantic/ Entropic

6

Tundra

16

Volcanic

7

Fungal Forest

17

Oceanic

8

Rain Forest

18

Constructed

9

Savana

19

Ruin

10

Wasteland

20

Toxic

How Many Webrail Links Does The Fragment Have? d6

Roll

Size 1-2

Size 3-4

Size 5-6

1

1 or 2

1 to 2

1 or 2

2

1 or 2

1 or 2

A few 

3

1 or 2

A few

A few

4

1 or 2

A few

Many

5

A Few

A few

Many

6

Many

Many

Many


Strange Feature d20

Size 1 or 2 (50% chance it has a strange feature)

Size 3 roll once

Size 4-5 roll twice

Size 6 roll two or three times

1

Dangerous Ruin

11

Endless tunnels

2

Old Spider Nest

12

Ghost City

3

Fey Wild

13

Stone Circle

4

Eldtrich Abomination

14

Great Tower

5

Petrified Forest

15

Druidic Grove

6

Crystal Caves

16

Spider Structure

7

Titanic Graveyard

17

Necropolis

8

Aggressive Plant Overgrowth

18

Monster Nest

9

Great Maze

19

Void Infestation

10

Grand Obilisk

20

Cult Inundation

Chance Of Fragment Being Settled

Village

1 in 10

Town

2 in 10

City

1 in 3

District

1 in 2

Country

7 in 10

Continent

9 in 10

Notable Exports d6

If the fragment is settled what products do they export?

Size 1 or 2 = Roll once

Size 3 or 4 - Roll twice

Size 5 or 6 Roll three times

  1. d6

1

Wild Game

4

Textiles (including rugs)

2

Meat from livestock/fish

5

Wood/Timber

3

Furs/Chitin/Scales

6

Ivory/ Animal Trophies

  1. d6

7

Quarried Stone (e.g. slate, marble, obsidian)

10

Metalwork (locomotive parts and tools)

8

Ores

11

Trainworks (construction)

9

Processed Metals/Alloys

12

Metalwork (tools,weapons, armour)

  1. d6

13

Bricks\Clay\Pottery

16

Animal Products (honey, milk, wool)

14

Rare Fruits

17

Animal Reagents (used in alchemy)

15

Staple Foods (wheat, corn, vegetables)

18

Plant Reagents (used in alchemy)

4 d6

19

Arcane Materials

22

Dyes

20

Books

23

Incense/Soaps

21

Spices

24

Leather Works (including chitin and scales)

5. d6

25

Narcotics

28

Exotic Pets

26

Alcohol

29

Complex machinery/clockwork

27

Elemental Materials

30

Food (sweet foods & delicacies)

6. d6 

31

Arcane Grimiores

34

Artefacts (void)

32

Artefacts (arcane)

35

Artefacts (spiders)

33

Artefacts (divine)

36

Firearms


Vibe Check d20

Terms to help prompt the GM determine the nature of the people or fragment

Roll

Fragment

Settled People

1

Stunning

Regimented

2

Beautiful

Honourable

3

Vibrant

Reflective

4

Lush

Educated

5

Serene

Pure

6

Corrupted

Wilds

7

Decaying

Cruel

8

Jagged

Untrustworthy

9

Hostile

Greedy

10

Bleak

Gluttonous

11

Confusing

Peaceable

12

Suffociating

Industrious

13

Gloomy

Efficent

14

Dark

Frugal

15

Shining

Scholarly

16

Cleansing

Bigoted

17

Dynamic

Morose

18

Holy

Opprossed

19

Eldrich

Warmongers

20

Divine

Tabboo


Creating a campaign part 1: Developing the setting

Introduction Alternatively, see this video Hello there, my lovelies. In this series of posts, I am going outline my process of creating a ca...